Cheap Website Design: Is It Worth It?
Website design is one of the first things you think about when you plan to launch your website. Everyone wants to have a visually appealing, functional, and user-friendly website that would attract new clients. However, people tend to forget that such websites are not easy to create, and this work is usually expensive. Can cheap website design be of high quality, or is it nothing more than a myth created by dishonest, low-grade web design companies?
Cheap Website Design: How the Cost is Formed
When choosing web design services, you need to understand the price-setting principles. The cost of web design services depends on numerous factors, such as:
- Deadline
- Project complexity
- Company’s reputation
- Additional features (e.g., responsive web design)
- Qualification of web designers
You need to understand that cheap website design implies that one or several of these factors have been sacrificed for the sake of low cost. For example, you may pay less, but be prepared for the low quality of the work. Less qualified web designers may also charge less than competitors, but you risk ending up with a website that does not meet your expectations.
Avoiding Cheap Services
It may be tempting to save some money and use cheap web design. However, the ultimate cost of this decision will be immense. If you select a bad web design firm that offers cheap services, you risk not meeting your deadlines. For a business that depends on a website, delays may be fatal, as the market is constantly changing. Besides, your investors may be unwilling to wait long for your website to finally launch.
Cheap website design can hardly attract clients. People are used to responsive, high-quality websites, so companies willing to attract their attention should go above and beyond when launching their websites. If you paid a low price for website design, don’t expect customers to stick around. They may even fail to learn about your products and services because they would leave the website as soon as they see how outdated and inadequate it is. Things like poorly written content, plagiarism, distracting ads, missing information, deceptive design, etc., all scare people away from your website. As a result, you not only lose a chance to earn some money – you also lose potential customers’ trust. In competitive industries, it means that you will go bankrupt very soon. So, think twice before choosing cheap web design services.