Ten Of Google’s Most Significant Moments

Recently Google celebrated its birthday, and today is the birthday of Google Ads. We regularly write about this company when we need to discuss SEO and web development. But what are Google’s most significant moments?
Ten of Google’s most significant moments
1. Google is founded
Well, that one is a no-brainer. In 1998 Sergey Brin and Larry Page founded the search engine, which they called Google. It was first called BackRub, and now it’s something we can’t imagine the web without.
2. Googling is now a word
In 2002 Google became a verb. Well, it became a verb in popular culture thanks to Buffy the Vampire Slayer. It was a company valued at over 3 billion USD by that point.
3. Google makes navigation affordable
Before Google Maps and Earth, GPS navigation was expensive. In 2005 with the launch of maps, it became free and accessible for everyone.
4. YouTube is sold
YouTube, by 2006 a new company, was big, but it was never 1,6 billion big. And yet Google acquired it for that hefty sum. It never regretted it either.
5. Another huge acquisition
1.6 was a lot, but 3.1 for DoubleClick in 2007 felt insane. Who’s laughing now when Google dominates the advertising market?
6. Android is born
iPhone was king, but Android, which Google also bought, becomes its first real rival in 2008.
7. Motorolla fiasco
Google makes a giant acquisition: 12.5 billion for Motorola Mobility. The deal wasn’t worth it; later, it was sold to Lenovo for a fraction of the price.
8. Too big to fail
In 2012 Google reports annual revenue of about 50 billion USD. A massive milestone, but now a pretty tame number for the company.
9 G is for Google
In 2015 Google becomes Alphabet, a company that oversees all of its projects.
10. It’s all about the hardware
While Google had been primarily known for its software, in 2016 (and pretty much since) it was all about hardware. At that time we got the first Pixel phones and Google Home. On the software side, Google Assistant appeared, designed to rival Apple’s Siri.